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Hi, I’m Deniz Arıcı.

A Product Designer based in Istanbul, Turkey.
For over 7 years, I’ve been turning ideas into thoughtful, human-centered digital experiences. I love finding that sweet spot where business goals and user needs meet; creating products that feel intuitive, meaningful, and beautifully simple.
Building a direct procurement ecosystem between pharmacies.
2025
Product Desıgn
B2B Marketplace
E-Commerce

Building a direct procurement ecosystem between pharmacies.

Led the end-to-end design of Capsule, a B2B marketplace platform for pharmacists, handling everything from product strategy and planning to UX flows and UI design.

Gamifying focus to support daily productivity
2025
Product Desıgn
Mobile App

Gamifying focus to support daily productivity

Leading the complete design of Grovia, a gamified productivity app, overseeing product strategy, UX architecture, and UI design to deliver a feature-rich focus and motivation experience.

Transforming Madame Coco’s B2C commerce platform into a scalable B2B ecosystem
2022
Product Desıgn
B2B Platform
E-Commerce

Transforming Madame Coco’s B2C commerce platform into a scalable B2B ecosystem

Worked on the transformation of Madame Coco’s e-commerce platform, integrating its B2C infrastructure into a B2B framework to support large-scale trade.

Coming Soon! ツ

Feel free to ask me about these projects.

Building Beat Marketi, a marketplace for licensing and selling music beats
Visit Website
2024
Product Desıgn
C2C Marketplace

Building Beat Marketi, a marketplace for licensing and selling music beats

Designed the end-to-end experience of Beat Marketi, a digital marketplace for licensing and selling music beats, covering product planning, marketplace flows, licensing logic, and seller–buyer interactions.

Designing a content-driven platform for L’Oréal with subtle brand integration
2022
Product Desıgn
Content Platform

Designing a content-driven platform for L’Oréal with subtle brand integration

Designed and structured “Saç Sırları” platform for creating a branded content website designed to appear as an independent blog while subtly promoting L’Oréal’s products.

Wanna Work Together?

Currently looking for a job. Whether it’s a new product, a redesign, or a bold idea; I’m ready to make it happen.