Hi, I’m Deniz Arıcı.
A Product Designer based in Istanbul, Turkey.
For over 7 years, I’ve been turning ideas into thoughtful, human-centered digital experiences. I love finding that sweet spot where business goals and user needs meet; creating products that feel intuitive, meaningful, and beautifully simple.
Capsule
2025
B2B E-Commerce Platform
Led the end-to-end design of Capsule, a B2B marketplace platform for pharmacists, handling everything from product strategy and planning to UX flows and UI design.
Grovia
Ongoing
Focus App
Leading the complete design of Grovia, a gamified productivity app, overseeing product strategy, UX architecture, and UI design to deliver a feature-rich focus and motivation experience.
Beat Marketi
2024
C2C E-Commerce Platform
Led the transformation of Madame Coco’s e-commerce platform, integrating its B2C infrastructure into a B2B framework to handle the demands of large-scale trade.
L’oreal Saç Sırları
2022-2023
Advertorial Website
Designed and structured “Saç Sırları” platform for creating a branded content website designed to appear as an independent blog while subtly promoting L’Oréal’s products.
Madame Coco
2022
B2B E-Commerce Platform
Led the transformation of Madame Coco’s e-commerce platform, integrating its B2C infrastructure into a B2B framework to handle the demands of large-scale trade.
Wanna Work Together?
Whether it’s a new product, a redesign, or a bold idea; I’m ready to make it happen.
Hi, I’m Deniz Arıcı.
A Product Designer based in Istanbul, Turkey.
For over 7 years, I’ve been turning ideas into thoughtful, human-centered digital experiences. I love finding that sweet spot where business goals and user needs meet; creating products that feel intuitive, meaningful, and beautifully simple.
Grovia
Ongoing
Focus App
Leading the complete design of Grovia, a gamified productivity app, overseeing product strategy, UX architecture, and UI design to deliver a feature-rich focus and motivation experience.
Capsule
2025
B2B E-Commerce Platform
Led the end-to-end design of Capsule, a B2B marketplace platform for pharmacists, handling everything from product strategy and planning to UX flows and UI design.
Beat Marketi
2024
C2C E-Commerce Platform
Led the transformation of Madame Coco’s e-commerce platform, integrating its B2C infrastructure into a B2B framework to handle the demands of large-scale trade.
L’oreal Saç Sırları
2022-2023
Advertorial Website
Designed and structured “Saç Sırları” platform for creating a branded content website designed to appear as an independent blog while subtly promoting L’Oréal’s products.
Madame Coco
2022
B2B E-Commerce Platform
Led the transformation of Madame Coco’s e-commerce platform, integrating its B2C infrastructure into a B2B framework to handle the demands of large-scale trade.
Wanna Work Together?
Whether it’s a new product, a redesign, or a bold idea; I’m ready to make it happen.
Hi, I’m Deniz Arıcı.
A Product Designer based in Istanbul, Turkey.
For over 7 years, I’ve been turning ideas into thoughtful, human-centered digital experiences. I love finding that sweet spot where business goals and user needs meet; creating products that feel intuitive, meaningful, and beautifully simple.
Grovia
Ongoing
Focus App
Leading the complete design of Grovia, a gamified productivity app, overseeing product strategy, UX architecture, and UI design to deliver a feature-rich focus and motivation experience.
Capsule
2025
B2B E-Commerce Platform
Led the end-to-end design of Capsule, a B2B marketplace platform for pharmacists, handling everything from product strategy and planning to UX flows and UI design.
Beat Marketi
2024
C2C E-Commerce Platform
Led the transformation of Madame Coco’s e-commerce platform, integrating its B2C infrastructure into a B2B framework to handle the demands of large-scale trade.
L’oreal Saç Sırları
2022-2023
Advertorial Website
Designed and structured “Saç Sırları” platform for creating a branded content website designed to appear as an independent blog while subtly promoting L’Oréal’s products.
Madame Coco
2022
B2B E-Commerce Platform
Led the transformation of Madame Coco’s e-commerce platform, integrating its B2C infrastructure into a B2B framework to handle the demands of large-scale trade.
Wanna Work Together?
Whether it’s a new product, a redesign, or a bold idea; I’m ready to make it happen.